Hi, I’m Nakita Pope, the instructor of Building Your Business Brand! I’m so excited about this mini-course and all the ways it will help you in building a brand identity you love. Branding is more than just a buzzword. Discover how to use it to get the reputation, clients, and partnerships you want.
I founded my business, Branding Chicks, almost ten years ago now. We specialize in brand strategy and brand development for women-owned businesses and femme-focused brands. However, the information in this mini-course aims to help anyone with brand building. Outside of Branding Chicks, I’m a professor and Diversity & Inclusion Advisor at The Creative Circus, a premier advertising school in Atlanta.
I’m excited to share my expertise in brand position, brand voice, and target audience. Together we’ll go through the brand-building process and I’ll cover how to tell a compelling brand story that connects with your target market both visually and with your messaging. I hope you enjoy the course and use it to help build your personal and business brand!